At the heart of the digital age is a shift from Insurance 1.0 in the past to Digital Insurance 2.0 for the future. Insurance 1.0 business models of the past 50+ years have been based on the business assumptions, products, processes, and channels for a different generation of buyers. Today, Millennials and Gen Z influence is growing and intensifying, significantly shifting the fundamental business models of all businesses, including insurance, by demanding the use of digital technologies and new products and services that align to their demographics, needs and expectations … creating Digital Insurance 2.0.
